From their menu to their ace community plans, The Pig’s Wings play by their own rules.

They know what they want and what they stand for, which helped us create a visual identity that spoke to their existing and future customers.

We brought the brand into real life by applying this to staff uniforms, the restaurant exterior, menus and more.

A highlight of The Pig’s Wing’s restaurant experience is the incredible flooring design by Dfunkt Robot, which brings some of the illustrations into augmented reality.

We took inspiration from some of the character details … see if you can spot them dancing amongst the brand elements!